Archive for Strategy

Political Campaign Video Production: Going deeper than a TV spot

With the primary election approaching, and the general election campaign season approaching, candidates for local and state elections are struggling to get their message out to voters in a meaningful way using campaign video. Sure, they are doing commercials, and even showing their commercials in…

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4 Steps to Better Social Media Promotions

4 Steps to Better Social Media Promotions

Social Media promotions are a great way to get attention for a brand and for new or existing products. A good promotion can generate a huge spike in awareness and social media adoption. But it’s not always a straight and narrow road to success. A…

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